The target audience for my music magazine will consist of a wide range of people of different ages, genders and interests. The intended age group that I am aiming towards is 16-25 as I feel like these age groups will have an appreciation for the genre of music I have chosen, which is indie. There is no specific gender as this genre of music does not appeal to only one gender. In addition, my target audience will most likely be interested in a wide variety of indie artists, these include singers, bands and producers. The main socio-economic group who would read this magazine are C2, E and D.
Imaginary Entity
Lena is a 19 year old University student who studies screenwriting at the University of Arts in London; she enjoys reading crime-thriller books as well as watching movies. She likes to socialize with her friendship group, however she does not enjoy large crowds. Music is a big part of her life as she has been listening to a wide range of music artists since she was younger; her current favorite genre of music is indie and her favorite bands are The xx, Wolf Alice and Local Natives. The most important parts of music, according to Lena, are lyrics, vocals and style. On an average year, she spends about £200 on music-related products including albums, concert tickets and merchandise. Lena discovers new artists through Youtube, Soundcloud and through her friends.
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