Circulation - Amount of people who buy the magazine.
Readership - Total number of people who will read the magazine.
Advertisers - Company's advertising their products.
Wednesday, 23 March 2016
The Commercial Media Triangle
Media producers, including magazine publishers rely on a structure that will help increase their revenue. The Commercial Media Triangle consists of three parts:
Circulation - Amount of people who buy the magazine.
Readership - Total number of people who will read the magazine.
Advertisers - Company's advertising their products.
Circulation - Amount of people who buy the magazine.
Readership - Total number of people who will read the magazine.
Advertisers - Company's advertising their products.
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